Tinwell
Free vs Pro
What each edition of Tinwell includes
Tinwell
Free
No fee on donations
Tinwell is a donation platform for UK charities, built for WordPress. It comes in two editions. The free edition is coming to the WordPress.org plugin directory; until it is live, a Tinwell licence includes everything in both columns below.
Free edition
Tinwell (free) has everything you need to take donations, run campaigns, keep Gift Aid declarations and look after donor data.
Pro add-on
Tinwell Pro is an add-on for growing charities. It adds Direct Debit, CRM sync, the Gift Aid claims workflow, analytics and maps, tools that help keep regular donors, more campaign components and more.
Neither edition takes a fee on donations, and protecting donor data is never an upgrade: every security and privacy feature is in the free edition.
For the full detail of what the plugin does, see the features page; for what a Pro licence costs and what it includes, see pricing. If you are comparing WordPress donation plugins, see Tinwell against GiveWP and Charitable, or our guide to the best WordPress donation plugins for UK charities.
At a glance
| Feature | Free£0 | Pro£249 + VAT a year |
|---|---|---|
| Taking donations | ||
| Drag-and-drop Form Builder: unlimited donation forms in your own colours | ✓ | ✓ |
| One-off and regular card gifts through your own Stripe account | ✓ | ✓ |
| Apple Pay and Google Pay | ✓ | ✓ |
| No platform fee on any donation | ✓ | ✓ |
| Address lookup on the donation form | ✓ | ✓ |
| Test mode, and a sandbox with demo data to try things safely | ✓ | ✓ |
| Protection against card testing and form abuse | ✓ | ✓ |
| Refunds and disputes reflected in your totals automatically | ✓ | ✓ |
| Direct Debit through GoCardless | – | ✓ |
| Choose which payment method takes one-off gifts and which takes regular gifts | – | ✓ |
| Gifts in memory of someone | – | ✓ |
| Record offline gifts: cash, cheque, bank transfer, card in person | – | ✓ |
| Campaigns | ||
| Campaigns with goals, start and end dates, scheduling and live totals | ✓ | ✓ |
| Fund pots, each with its own goal | ✓ | ✓ |
| Progress Bar, Donate Buttons and Totaliser blocks | ✓ | ✓ |
| Impact cards, supporter wall, countdown timer, impact map, partner and sponsor logos | – | ✓ |
| Alerts when a campaign reaches 50%, 75% and 100% of its goal | – | ✓ |
| Donors and the donor portal | ||
| Donations and donors: search, full detail, resend receipts, cancel regular gifts, consent status | ✓ | ✓ |
| CSV export | ✓ | ✓ |
| Donor portal: passwordless sign-in, giving history, receipts, stop a regular gift, contact preferences | ✓ | ✓ |
| Donor portal: change a regular gift’s amount, update a card, pause and resume a Direct Debit | – | ✓ |
| Analytics for each donor: giving rhythm, campaign split and payment mix | – | ✓ |
| Emails (all editable) | ||
| Donation thank-you, impact thank-you, refund and regular-gift-cancelled emails to donors; new-donation and fund pot goal alerts to you | ✓ | ✓ |
| Direct Debit confirmation, amount-change confirmation, high-value gift alerts and campaign milestone emails | – | ✓ |
| Gift Aid | ||
| Gift Aid declarations captured on the form and kept against every gift | ✓ | ✓ |
| Gift Aid claims: see what is unclaimed, export the claim schedule, mark gifts as claimed | – | ✓ |
| Reporting | ||
| Dashboard with headline figures and recent gifts | ✓ | ✓ |
| Analytics: trends, period comparison with a PDF report, campaign performance, donor retention, form conversion | – | ✓ |
| Maps of where your donations come from, and your top donation areas | – | ✓ |
| CRM and integrations | ||
| Sync with Donorfy, Beacon or Raisely | – | ✓ |
| Push campaigns to your CRM, or bring them in from it | – | ✓ |
| Activity log of every sync, with retry for anything that failed | – | ✓ |
| API tokens and headless mode, for your own front end or other systems | – | ✓ |
| Security and data protection | ||
| Donor details encrypted at rest, with key rotation | ✓ | ✓ |
| Roles, a named Donation Manager, access grants and step-up authentication | ✓ | ✓ |
| Security onboarding wizard before you go live | ✓ | ✓ |
| Tamper-evident access and audit logs, incident kill switch, integrity check, security headers | ✓ | ✓ |
| Anonymisation and erasure, wired into WordPress’s personal data tools | ✓ | ✓ |
| Tell me when it’s out | Buy Pro | |
Every security and data protection feature is in both editions.
What Pro adds
Direct Debit through GoCardless
Take regular gifts by Direct Debit alongside card payments, through your own GoCardless account.
- Donors get a thank-you as soon as their Direct Debit is set up, and the gift is scheduled once their bank confirms it.
- Donors can pause, resume or change the amount of their Direct Debit from the donor portal.
- Payment routing lets you decide which method takes which gifts: for example, cards for one-off gifts and Direct Debit for regular ones.
CRM sync
Connect Donorfy, Beacon or Raisely, and Tinwell keeps it up to date as gifts come in.
- Donors and their gifts are sent to your CRM, with Gift Aid declarations, regular gifts, refunds and contact preferences where your CRM supports them.
- Push a campaign to your CRM, or bring a CRM campaign into Tinwell.
- An activity log shows every sync, and anything that failed can be retried.
- When a donor asks to be erased, your CRM is told too.
Gift Aid claims
A dedicated Gift Aid page turns the declarations Tinwell keeps into a claim.
- See every declaration, with an unclaimed view of what still needs to go to HMRC.
- Export the claim schedule as a CSV file.
- Mark those gifts as claimed, so you always know what has already been sent.
Analytics and maps
An Analytics page that shows how your fundraising is going and where it comes from.
- Trends over any date range, and a comparison of one period with another that you can download as a PDF.
- Campaign cards with donations, average gift, Gift Aid, regular giving, donors and pace.
- Donor retention and how well your donation form converts.
- Maps of where donations come from, and your top donation areas.
- An analytics tab on each donor’s record.
Keeping regular donors
Give donors ways to adjust a regular gift instead of cancelling it.
- Change the amount of a regular gift from the donor portal.
- Update the card behind a regular card gift.
- Pause and resume a Direct Debit.
More for your campaigns
Five extra campaign components and alerts that keep you in touch with progress.
- Impact cards, a supporter wall, a countdown timer, an impact map, and partner and sponsor logos.
- An alert when a campaign reaches 50%, 75% and 100% of its goal.
- An alert when a high-value gift arrives.
More ways to give and record
- Gifts in memory of someone, with a tribute field on your donation form.
- Record offline gifts (cash, cheque, bank transfer, card in person) so every gift is in one place.
For developers
- API tokens for secure server-to-server access.
- Headless mode, to use your own donation form front end.
Good to know
- Tinwell Pro is an add-on. You install Tinwell and Tinwell Pro side by side, and activate Pro with your licence key.
- Your data stays in your own WordPress database in both editions, with donor details encrypted.
- Neither edition takes a fee on donations. Only your payment provider’s standard fees apply.
- If a Pro licence lapses and its grace period ends, gifts already in progress are still recorded, including Direct Debit collections. Pro’s other features pause until the licence is renewed, and the admin shows what is paused.
- If Pro is switched off, Tinwell carries on as the free edition. Notifications from GoCardless and your CRM are held for 14 days and processed when Pro is back, and updates your CRM must hear about, such as erasure requests and preference changes, wait in a queue.